A corporate identity or image is how a company, business or enterprise presents itself to the public. Corporate identity’s visual branding and branding may also include product design, advertising, PR, etc. Corporate identity is a primary goal of corporate communications to maintain and build the identity to align with and facilitate the company’s business goals. Generally, this equates to a company title, logo, and supporting entities usually assembled within a set of corporate guidelines. These guidelines govern how the identity is applied and typically include approved color palettes, typefaces, page layouts, typefaces, and more.
A well thought out and designed website can save you time and money. You can automate and manage many services and operations related to your business. Not having a website is no longer an option for businesses.
It takes time and a lot of energy to run social media constantly with new/trendy content for businesses. When someone who is not an expert in a company takes care of social media, it can be overwhelming on top of the other responsibilities.